What integrations does Amazon DSP offer with other platforms?

Amazon DSP (spring) offers comprehensive integrations with various third-party tools to manage advertising campaigns more efficiently and optimize targeting.

1. Data Management Platforms (DMPs)

By connecting to DMPs such as Oracle BlueKai or Adobe Audience Manager, Amazon DSP more precise segmentation and targeted advertising

2nd Demand-side platform (DSP) integrations

Advertisers can Amazon DSP seamlessly connect with other DSPs, such as The Trade Desk or Google Display & Video 360, for wider reach.

3rd Tracking and analysis tools

Integration with tools such as Google Analytics, Adjust or AppsFlyer helps marketers collect detailed performance data and optimize advertising strategies based on data.

4th CRM and e-commerce platforms

By connecting Amazon DSP With CRM systems such as Salesforce or HubSpot, customer data can be used for personalized campaigns. Integration with Shopify or Magento also supports the optimization of the customer journey.

synopsis

Amazon DSP offers versatile integrations with data management, analytics, and e-commerce tools to target campaigns more effectively and maximize ROI.

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